FAQs

Back in 1993 when the decision was made to start up a publishing 'house' the need for a name occurred and with it the desire not to go down the road of previous establishments that were just religious sounding like 'heavenly publishers' or, 'saints truth', etc :0)

So, I took a leaf out of Alan Sugar's 'book' who named his company Amstrad from his own name: it is an anagram.

When I was a small boy my Dutch relatives used to call me by a nickname of Jaro which is the first two letters of Jacques and Robert. The M is the initial of my surname. So there you have it. Jarom